2020 – A Change of Direction

Before COVID lockdown hit New Zealand, we were busy creating a series of courses that would help people identify their passions and create inspiring businesses from them.

Unfortunately, lockdown brought this to a halt as uncertainty and survival hit the business community. As we went through lockdown, we both discovered and gravitated to our own passions.

John rekindled his passion for writing and effortlessly completed his first children’s book and has at least two more in the pipeline.

I found my passion through creating a range of reusable cloth facemasks to help the people of Aotearoa and the world keep themselves, family, and friends safe and well as we all fight this pandemic together.

Please feel free to look through my creations. You will find them under ‘Products’ on the menu. I am sure that you will find masks that you like.

I have tried to keep things simple by including the cost of delivery in the price of each product(s).

If delivery is for overseas please make sure that you choose the product that is intended for your geographical region, for example, Australia, Europe, USA, etc.

Like many businesses around the world, 2020 has brought challenges and adaptations for us to overcome, but we look forward to seeing you all on the other side thriving and enjoying what you are doing.

Kiwi Aroha – Love from Aotearoa New Zealand

We Help You Build Your Dream Business

Starting and growing a new business can seem to be totally a hit and miss affair. We definitely felt like this when we first started out. Fortunately, over time we came to realise that the whole thing can be broken down into a series of simple, yet very powerful, steps.

Having perfected this approached through working with businesses of all types and sizes over two decades on both sides of the Globe, we decided to turn it into what we call the Dare-2-Dream experience.

Here are the steps of the Dare-2-Dream that will allow you to play in your passion and build a successful business that will make a positive impact in the world.

• Create an Inspirational Vision for your business.
• Create inspirational Products and Services.
• Harness the Power of Simplicity.
• Build your Dream Team.
• Embrace the power of your Brand.
• Master Marketing and Sales.
• Sanitise your Money Story.
• Give back and create a Legacy.
• Look after YOU.

The great news is that the steps of Dare-2-Dream are not fueled by motivation and perspiration but by inspiration and fun.

We have created a whole set of training courses and mentoring services based on each of the stages of Dare-2-Dream that are designed to enable you to take your business to a whole new level.

Let’s look at what these steps are in more detail.

Module 1: Create an Inspirational Vision for your business

Starting and building a business is so much easier if you first take the time to write down what your vision for the business is. So, what is a ‘Vision’? It simply means being able to answer the following questions:

• What is the change that you want your business to make in the world?
• Who are the people you see your business serving?
• What will you do for them?
• How will you do it?
• How will you do it better than others?
• What are your standards and values?
• Why should the trust you?

Working through each of these questions and becoming crystal clear on your answers will start you out on the right path to create a really powerful vision for your business.

Getting your Vision right makes it so much easier to turn your passion into that successful business you have dreamed about.

Module 2: Create inspirational Products and Services.

‘Your products and services are how you deliver your promise to your customers.’

When you are building the Vision for your business, you need to answer the following four questions:

1. Who are your ideal customers?
2. What will you do for them?
3. How will you do it?
4. How will you do it better?

The answers to these questions will help you to create products and services that are ideally suited to your core customers. This Dare-2-Dream module guides you step by step through exactly how to go about this.

Module 3: Harness the Power of Simplicity

‘There is no such thing as a complicated business, only a business run in a complicated way’.

It is hard to overemphasise the power that a good structure brings to your business and, contrary to what most people might believe, simplicity is the most powerful structure of all.

Simplicity makes your business much more effective and efficient. It also makes it much easier to train your team and have them perform at the highest level while still making what they do fun, both for them and for your customers.

Module 4: Build Your Dream Team

‘If you haven’t got a team you haven’t got a business, you merely have a job’.

There is nothing wrong with just having a job but it is important not to mistake it for a business because how you grow your income from a job is very different to how you grow the income of a business.

The thought of building a team scares a lot of people. This is understandable because getting it the wrong can be very painful for the owners and very costly for the business. However, getting it the right is far simpler than you might suppose.

This Dare-2-Dream module guides you step-by-step through all of the stages for building, not merely a team, but a dream team.

Module 5: Embrace the Power of Your Brand

‘Your brand is more than just a name, a logo and colours on your website.’

Though it does include all of the above elements things, your brand is much more than this. It is also about such things as your standards and values and those of your ideal customers. Your brand tells the world what your business stands for.

This Dare-2-Dream module guides you through all of the actions you need take to create an awesome and inspirational brand for your business.

Module 6: Master Marketing and Sales

‘Selling is not about conning people. It is about honest, fair exchange.’

This is where many business owners stumble and fall. Many of them have no idea of how to market their business and many (most) of them hate selling.

Together, these two facts can be a huge stumbling block to achieving business success.

This Dare-2-Dream module will help you overcome any blockages that you might have in the areas of marketing and sales while remaining authentic, ethical, true to your values and committed to serving your customer.

Module 7: Sanitise Your Money Story

‘Everybody has a personal ‘story’ around money – for most people it is a bad one!’

Everyone has a personal ‘story’ around money, but what many business owners don’t realize is just how much a personal negative attitude toward money can limit their business success and prevent them achieving financial freedom.

In this Dare-2-Dream module, we work through a series of processes that will enable you to ‘sanitise’ a negative money story.

Step 8: Giving Back and Leave a Legacy

‘The legacy you leave starts being created on the first day that you go into business.’

Business is not just about making money. Every great entrepreneur knows that it is also about giving back,  making a difference and leaving a legacy.

In this Dare-2-Dream module, we work through many of the ways that you can start giving back in your business today and how this can benefit your business and make it even more successful.

We also look at various ways in which you can grow your business so that its values, standards and positive impact on the world will continue beyond your lifetime – should you wish it to.

Step 9: Looking After YOU.

‘If you are working hard in business then you are doing things the wrong way, doing the wrong things or in the wrong business.’

In this Dare-2-Dream module, we will dispel many bulls**t beliefs that plague the business world that damage peoples wellbeing. The most insidious of these is that hard work is the only path to business success. We will explain why this is so wrong and how seeking the path of least resistance is so right for you, your team, your customers and your bank account.

Remember, you are your greatest business asset and, as such, you have a responsibility to look after yourself, just like you look after all your other assets, on behalf of the business.

Some Kind Words from Satisfied Clients

John is passionate about eliminating the pain losses caused by flawed strategy, processes, data & structure. 

John is as his profile suggest passionate about eliminating the pain losses caused in business by flawed strategy, processes, data & structure. 
His approach is pragmatic, logical and highly efficient. 
The IMM  methodology he deploys is powerful, it produced great results in little time for us. 
I would recommend John to any executive looking to clarify their business strategy and then dramatically improve the data structures and processes within their enterprise.

Martin Karl

Business Development Manager, Digital Arena Limited

John has a gift for enabling people to view challenging situations, both business and personal, from completely new perspectives that remove blockages and provide a way forward to simple, elegant solutions

John is committed to achieving the very best for his clients, but they have to be prepared to work for it. Do not work with John unless you are prepared to be stretched and challenged. However, if you are prepared, the results will be amazing.
I have no reservations in recommending John to anyone who wants to achieve real transformation both in their personal and professional lives.

Casey Reid

General Manager, The Leather Doctor, QLD, Australia

Working with John has been one of the best business decisions I have made.

I have been working with John for almost 12 months now and my business has grown much quicker than it ever would have without his help.
John has kept me accountable, helped me stay on track with my goals and discover and clarify my vision; as well as providing valuable guidance.
In addition, John really cares and it is great working with someone who shares my values.
I would highly recommend John to any business owner looking to take their business to the next level or just wanting to reach their goals faster.

Sarah Ourterbridge

CEO, Stallion Lawyers, Gold Coast, Australia

John is passionate about what he does and about achieving the very best for his clients.

John has a broad experience in working as a consultant in enterprise of all sizes across a wide range of industries around the globe.
He has the gift of being able to see the underlying simplicity in every business and bring it to the surface. His ability to work at both an intuitive and logical level make him very powerful and enabling coach and mentor – but do expect to be challenged and stretched.
John is passionate about what he does and about achieving the very best for his clients, I have no hesitation in recommending John to anyone wanting to achieve the very best for themselves and their business.

Francis Michael Kulaga

Hospitality Professional

John’s reputation for bringing rapid change through the power of simplicity to businesses is well deserved.

I first met John when he did consultancy for a business of which I was a director and major shareholder. His techniques enabled John to do the work quickly and get right to the core of our challenges. His keen analysis enabled him to provide the board and executive with some great insights and outstanding recommendations.
His work, both as an enterprise consultant work and a personal mentor, is first class.

John Sandford

Director, Trustee and Advisor

Working with John Owens International John has been immensely beneficial to our business. 

Using John’s Board Advisory service has helped our Board and senior executive team to gain significant new insights into innovative strategies and structures that have presented new and profitable business opportunities both domestically and internationally.
Using JOI as mentors to our divisional managers has enabled these managers to significantly grow in their roles, resulting in higher performance for their division both organisationally and commercially.
I have no reservations in recommending JOI to any organisation that wants to have the thinking, systems and structures to take itself to the next level.

Dean Reid

CEO, MSi Group, Gold Coast, Australia

Here exists a brilliant and powerful mind in business. John Owens skills as a business consultant scream one word for every business: transformation.

Since having John on my of directors for my brand – Emily Gowor, Word Artist – I have resolved challenges in the flow of daily and monthly business, devised a company structure that will be put into place in the new year, and brought a significant and clear distinction to the role that I ought and ought not to be playing in my own company.
Without the clarity that John bring to a business, you will not know where you stand within your own enterprise – and your enterprise may very become the owner of you instead of the other around.
The opportunity to have John consult for your business – whether you are an individual with a growing personal brand, a small enterprise or a large corporation (and no matter where you are globally) – is priceless. It will double your revenue at the very least, and bring forward with crystal the most optimal and long-term profitable structure for your business to follow.
Build your success the right way. Take advice from John Owens – he is a genius in business and will care about your enterprise’s success as much, and in moments, even more fiercely than you do. It’s his commitment every single day to stand for people’s financial and vocational prosperity. Thank you, John.

Emily Gowor

5th Time Published Author, Speaker, Book Mentor & Founder of Gowor International Publishing